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87 596 Clipper 25 sales stand - presenter
Year: 1996

87 596 Clipper 25 sales stand - presenter

Description

Clipper sales stand - presenter for 25 rivette pens

As part of new communications campaign launched in 1996.
This campaign planned boost the attractiveness of the rotring brand for active, future-oriented persons all over the world.

For dealers rotring is offering atractive presenters in the new design for all important products.
The crowners are in the style of the umbrella campaign, with the visual field divided by red horizon made up of the segment of the trademark red ring.

The top segment shows an attractive product photo on a blue background with colored accents of thematic details, like the rivette crowner with the pen's shadow in the shape of bird's wing. (shown in on the lower right of photo no.6)

As it happens as time goes on we discover more details.
What I initially thought was Rivette's stand turns out to be Clipper stand.
They look almost the same but Rivette's stand could fit 20 pieces, and Clipper's fitted 25 pens (also for 50 pieces existed).
In the background different adverts were used.

These are very hard to find today because they were sold only to sellers.


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